Most reward programs today are stuck in the past. People collect points that gather dust, expire without notice, or never add up to anything meaningful. At the same time, the most scarce and widely recognised digital asset in the world — Bitcoin — has become a mainstream store of value. Vield is bringing these two realities together, offering Bitcoin rewards instead of outdated points. It’s a shift that not only makes sense for customers but also aligns with how wealth is being built in the digital age.
Why Loyalty Programs Need a Reset
Traditional loyalty systems were designed decades ago. Airline miles, supermarket points, and cashback schemes promised future benefits but often delivered frustration. Breakage rates — the percentage of points that are never redeemed — remain extremely high. In other words, companies profit from unclaimed value while customers get little back.
In contrast, Bitcoin offers something very different: it doesn’t expire, it can’t be diluted by inflationary “printing,” and it’s globally transferable. A rewards program that pays in Bitcoin turns wasted points into a growing asset.
Vield’s Entry Into Bitcoin Rewards
Vield has already established itself in crypto-backed lending and credit products. Now, the company is expanding into rewards — but not with the same broken model used elsewhere. Vield’s new credit card gives customers 5% Bitcoin cashback on every transaction. No complex conversion tables. No black-out dates. Just Bitcoin, credited directly.
This isn’t a marketing gimmick. It’s a strategic decision to align rewards with real wealth creation. Bitcoin has proven itself over the past decade as a scarce, programmable form of money. By rewarding in Bitcoin, Vield is helping customers accumulate an asset with long-term potential.
Turning Everyday Spending Into Bitcoin Ownership
Consider Sarah, a young professional in Sydney. She spends around $2,000 each month on her credit card — groceries, fuel, travel, and bills. With Vield’s card, that spending earns her $100 in Bitcoin each month. Over a year, she accumulates $1,200 in Bitcoin without changing her lifestyle.
If Bitcoin appreciates over the next decade, Sarah’s rewards could be worth significantly more. Instead of chasing points she’ll never use, she has built an asset base that grows with the market. This is the type of wealth creation traditional loyalty systems simply can’t match.
Qantas Points vs Bitcoin Rewards
Let’s take an example of traditional frequent flyer points. They often look good on paper but lose their shine once you dig into the details. Most Qantas-linked cards don’t actually give you a straight 1 point per $1 spent — many sit closer to 0.4–0.75 points per $1 on domestic spend, and only hit 1 point per $1 in certain categories or under spend caps. If you’re not redeeming for premium flights, the value of those points can fall dramatically, sometimes to just half a cent per point when used on gift cards or retail. That means a year of $24,000 in spending might only return around $120 in value, often wiped out by annual card fees.
Vield’s Bitcoin rewards work differently. Every dollar spent earns 5% back in Bitcoin — no tiers, no expiry, no hidden rules. The same $24,000 annual spend returns $1,200 in Bitcoin, a scarce asset with long-term growth potential.
Here’s how the two compare:
Qantas Points
- Typically 0.4–0.75 points per $1 on everyday spend (not always 1 point per $1)
- Value can drop to ~0.5 cents per point if not redeemed for flights
- Rewards capped at monthly spend limits
- Points can expire if unused
- Annual card fees often outweigh benefits
Bitcoin Rewards (Vield 5% Cashback)
- 5% back in Bitcoin on every transaction, simple and transparent
- $24,000 annual spend = $1,200 in Bitcoin
- No expiry, no caps
- Bitcoin is globally recognised, portable, and has wealth-building potential
- Even after modest card fees, the value remains significantly higher
Why It Matters in Crypto Lending
Crypto lending is built on collateral, trust, and the flow of digital assets. Vield’s move into Bitcoin rewards strengthens this ecosystem in three ways:
- Customer Alignment
Customers earn in the same asset they use as collateral. This reinforces loyalty and encourages long-term engagement. - Wealth Creation Through Everyday Activity
Instead of earning points tied to a company’s balance sheet, customers accumulate an asset with global liquidity and future growth potential. - Breaking From Old Finance
Legacy institutions reward customers with benefits designed to lock them in. Vield’s approach gives customers something portable, borderless, and self-custodied if they choose.
The Pros and Cons of Bitcoin Rewards
Every innovation carries trade-offs. A clear view of both sides is important.
Pros
- Bitcoin doesn’t expire or devalue through inflation like points.
- Rewards align with long-term wealth creation.
- Customers get exposure to an appreciating asset without upfront investment.
Simplicity — 5% back in Bitcoin,
Cons
- Some customers may prefer the predictability of cash rewards.
- Tax implications exist in some jurisdictions, where rewards could be considered a capital gain on disposal.
The key is transparency. Vield is upfront about both the potential and the risks, ensuring customers can make informed decisions.
Why This Is Different From Points
Most people forget about their points because they don’t connect to real value. A pile of “rewards” in a closed system is meaningless if you can’t use it. Bitcoin, by contrast, is universally recognised. You can hold it, transfer it, or use it in a growing number of places. And because it is limited in supply, it avoids the silent inflation that erodes points and fiat-based rewards.
This makes Bitcoin rewards not just a gimmick, but a structural improvement over outdated loyalty programs.
Limited Beta with Vield: Early Access Now Open
Vield is rolling out its Bitcoin Rewards Credit Card in phases. Early adopters gain more than just cash-back:
- Priority access to higher reward tiers
- Exclusive invite-only events
- First in line for future product upgradesThis phased approach allows Vield to refine the experience while rewarding those who believe in the vision early on.
Building Wealth, One Transaction at a Time
Vield’s Bitcoin rewards give people a better alternative to stale, ineffective loyalty schemes. Instead of points that expire, customers gain exposure to the world’s most recognisable digital asset with every purchase.
For those already in the crypto space, it strengthens their portfolio. For newcomers, it provides a low-barrier entry point into Bitcoin ownership. Either way, it represents a step forward for how rewards should work in the 21st century.
The loyalty industry has been stagnant for decades. Customers deserve more than points they’ll never use. With Vield’s Bitcoin rewards, every dollar spent becomes an opportunity to accumulate an asset that carries meaning, scarcity, and long-term potential.
It’s not just a new product, it’s a reset for how rewards should work.
